DINOSAURS AND CREATIVITY Almost every business practice changes over time. A new technology or new way of working takes root and, slowly, the world of work evolves. But the last years haven’t been about evolving from an old normal to a new normal, because evolution...
GET AHEAD OF EVERYONE ELSE WITH YOUR CAREER The creative industries in the UK are now worth £84.1 billion per year to the country’s economy, according to new government figures. That’s a lot of money and revenue for the country, and this also proves that there is work...
IS AI GOOD OR BAD FOR GRAPHIC DESIGN? With the huge increase in AI usage in our daily lives – is it a positive or negative influence? AI (Artificial Intelligence) is a rapidly growing field that involves the development of computer systems that can perform...
TIME TO DISCOVER FREELANCE FREEDOM It’s the strangest of times, with most of us working from home, or simply sitting at home waiting for life to return to normal. The trouble is that, however much we might wish for it, we’ll never get back to the old normal. For many...
CREATIVE THINKING FOR DESIGNERS Starting a design project from nothing can be one of the most frustrating tasks for any designer. Don’t say that you find it easy and you can come up with ideas easily when you are washing the dishes, cooking a meal or out walking the...
HOW TO BRAND YOURSELF AS A DESIGNER As a designer, you spend a lot of time helping your clients or the company you are working for to brand themselves effectively. When it comes to our own brand image, it’s a bit like the old saying about the painter and decorator,...
LEARNING TO PACKAGE IN A CHANGED WORLD Until the mid-20th century, packaging was largely about convenience and product protection – keeping the item safe until it could be sold. Then came internationalism with new countries across the globe entering export markets. In...
HOW ARE YOU GOING TO IMPRESS YOUR FUTURE EMPLOYERS OR CLIENTS? Qualifications Vs Portfolio + Skills. So, how are you going to impress your future employer or client? This is a discussion we always face at school, and yes, they are both important, but one stands out...
SUSTAINABILITY IN PACKAGING DESIGN Packaging design has always played a crucial role in product branding and marketing. In today’s highly competitive, consumer-driven world – sustainability in packaging design plays a pivotal role in attracting attention, conveying...
HOW ARE WE COPING WITH LOCKDOWN? Covid-19 means that, like it or not, we all have much more time on our hands, which we can either fritter away or use constructively. Although we can now see the end of lockdown, the world of work will never be the same again. So, how...
LEARNING FOR THE NEW NORMAL In these unprecedented times, a great many people are looking to learn new skills or new qualifications to help them through the lockdown or provide their careers with a boost once the lockdown ends. The internet is awash with so-called...
GOING FREELANCE IN THE NEW NORMAL Being our own boss is something that a lot of people aspire to, and the current situation with Covid-19 is putting that aspiration into a new perspective. Working from home. Over the past few weeks, because of the unprecedented...
