ADVERTISNG DESIGN
Diploma Course Specialist Level 4

Here’s your opportunity to achieve that passion you have to become an Advertising Designer.

Our Advertising Design Diploma Course has been designed to give you all the tools, skills and knowledge you need to create an effective advertising campaign. Throughout this course you will be presented with a number of Projects from your appointed 1to1 Design & Training Coach which will not only develop your skills and creativity, but will also be included in your Portfolio which you will have produced at the end of the course. You will be given 100% support throughout the duration of this course. Here’s your chance to become a unique and creative advertising designer.

Take that fisrt step and start now!

COURSE STRUCTURE

There are 9 modules in this course to be completed, plus a final exam which is carried online through our eCampus.

• MODULE ONE: Understanding Advertising
  The first module in this course looks at the Advertising Industry so that you will get a full understanding of what is involved and what you need to achieve.

• MODULE TWO: Types of Advertising
  Understand what types of Advertising there is available out there will help you to establish the different procedures and specifications for each of these. You will be given a number of Projects to carry out from you Design & Training Coach, who will work with you on these.

• MODULE THREE: Working with Clients
  Knowing how to work with your clients will help you to create the advertising campaign they are looking for. You will look at how to develop a client brief and the best communication process you should be taking with them.

• MODULE FOUR: Visual Communication
  Being able to communicate effectively and quickly is essential. This module will present you with real life projects on the best ways of doing this and the areas involved.

• MODULE FIVE: The Creative Process
  It is very important to be able to develop an effective Creative Thinking process so that you are able to rise to the challenge of dynamic, solution seeking and unique design ideas, development and delivery. Working closely with your Design and Training coach, you will go through process techniques by carrying out a number of real life projects.

• MODULE SIX: Getting the Message Across
  Now you are going to look at the impact of words, how they should be applied, the style and format of Typography, and the order of importance. This module will be carried out with projects from your Design & Training Coach.

• MODULE SEVEN: Designing the Advert
  It’s time to put to practice what you have learnt so far. Again you will be given a number of projects from your Design & Training Coach to demonstrate your progress and to build on any of your weak areas.

• MODULE EIGHT: Producing the Advert
  You are going to plan and produce project based adverts in this module – each one will look at the order of importance, the impact and avoid mistake making and disasters.

• MODULE NINE: Did it Work?
  How are you going to find out if you advert work and what methods are there available for doing this. You will be given detailed guidance on how this is done following the design and development of a couple of projects.