Advertising Design:
Diploma Course Level 4

Here’s your opportunity to achieve that passion you have to become an Advertising Designer.

Our Advertising Design Diploma Course has been designed to give you all the tools, skills and knowledge you need to create an effective advertising campaign. Throughout this course you will be presented with a number of Projects from your appointed 1to1 Design & Training Coach which will not only develop your skills and creativity, but will also be included in your Portfolio which you will have produced at the end of the course. You will be given 100% support throughout the duration of this course. Here’s your chance to become a unique and creative advertising designer.

So what are you waiting for!

COURSE STRUCTURE

There are 9 modules in this course to be completed, plus a final exam which is carried online through our eCampus.

MODULE ONE: Understanding Advertising
The first module in this course looks at the Advertising Industry so that you will get a full understanding of what is involved and what you need to achieve.

MODULE TWO: Types of Advertising
Understand what types of Advertising there is available out there will help you to establish the different procedures and specifications for each of these. You will be given a number of Projects to carry out from you Design & Training Coach, who will work with you on these.

MODULE THREE: Working with Clients
Knowing how to work with your clients will help you to create the advertising campaign they are looking for. You will look at how to develop a client brief and the best communication process you should be taking with them.

MODULE FOUR: Visual Communication
Being able to communicate effectively and quickly is essential. This module will present you with real life projects on the best ways of doing this and the areas involved.

MODULE FIVE: The Creative Process
It is very important to be able to develop an effective Creative Thinking process so that you are able to rise to the challenge of dynamic, solution seeking and unique design ideas, development and delivery. Working closely with your Design and Training coach, you will go through process techniques by carrying out a number of real life projects.

MODULE SIX: Getting the Message Across
Now you are going to look at the impact of words, how they should be applied, the style and format of Typography, and the order of importance. This module will be carried out with projects from your Design & Training Coach.

MODULE SEVEN: Designing the Advert
It’s time to put to practice what you have learnt so far. Again you will be given a number of projects from your Design & Training Coach to demonstrate your progress and to build on any of your weak areas.

MODULE EIGHT: Producing the Advert
You are going to plan and produce project based adverts in this module – each one will look at the order of importance, the impact and avoid mistake making and disasters.

MODULE NINE: Did it Work?
How are you going to find out if you advert work and what methods are there available for doing this. You will be given detailed guidance on how this is done following the design and development of a couple of projects.

Software:
The industry standard software for this course is the Adobe Creative Suite. Any version will be acceptable for this course, but Adobe Illustrator, Photoshop and InDesign will be required. You can also subscribe to the Adobe Creative Cloud as a Student which will entitle you to a very good discount in which you can pay monthly. This way you will have access to all of the latest software and all the updates. Other software is acceptable for this course.

Time:
Dedication to this course depends on the time you have available. There are 2 option available for studying this course; Fixed Term Course in which you would complete your course in 6 months, or Flexible Study in which you can study at your own pace.

Study Material:
Study material will be supplied, but we will also list a variety of additional study books etc which you can purchase if you wish.

Communication:
It is important that you have access to the Internet so you can access your course through our eCampus, plus Skype would also be an advantage for live lessons.

Knowledge & Skills:
This course can be for beginners and no prior knowledge or experience required to study this course.

Your Attributes:
An ability to be self motivated, an eye for design and open to new ideas.

Entry Qualifications:
None required for this course, but you must be able to communicate, read and write in English.

Qualification Awarded:
On successful completion of this course plus completing the final exam, you will be awarded a Diploma Certificate in Advertising Design Level 4.

Progression Options:
Once you have completed this course successfully, you will be able to progress onto the one of our other Specialist Courses or a Degree Course depending on your final results.

ADDITIONAL SUPPORT
You will also be giving full support and individual training on using the related Adobe Creative Suite software throughout this course. Every module in this course has a live project to carry out, and we will use these projects to help develop and improve your software skills. Live training is provided on a one to one basis using Skype, plus individual video support.